ERIGGA URGES CREATIVES TO ACT FAST ON IDEAS: “DELAY COULD COST YOU”

ENTERTAINMENT - Posted on: 7th Jul. 2025 at 12:13AM
Written by Ifeoluwa Onigbanjo


Nigerian rapper Erigga has issued a powerful message to creatives, urging them to take immediate action on their ideas before it’s too late.

In a recent post shared on X (formerly Twitter), the rapper warned that delaying the execution of creative concepts could result in those same ideas materializing through someone else. He clarified that this doesn’t necessarily mean the idea was stolen, but rather that its time had come—and it found another person ready to bring it to life.

“Ideas have a momentum of their own,” Erigga wrote. “If you have an idea you’re excited about and you don’t bring it to life, it’s not uncommon for the idea to find its voice through another maker. This isn’t because the other artist stole your idea, but because the idea’s time has come.”

Erigga encouraged creatives to overcome fear, self-doubt, and procrastination, stressing that hesitation can cost them valuable opportunities. He emphasized the importance of bold, timely action in turning creative visions into reality.

The rapper’s message has resonated widely on social media, sparking conversations among artists, entrepreneurs, and content creators about the importance of execution over hesitation in today’s fast-paced creative landscape.

Posted by: Emdee David

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